De prestigieux architectes italiens visitent les installations de Pamesa


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Pamesa Cerámica a reçu la visite d’un groupe d’architectes italiens. Les installations de l’entreprise à Almazora ont compté sur la présence d’une vingtaine de professionnels de l’architecture et le design d’intérieur, qui sont venus pour connaître de première main les dernières nouveautés de la compagnie en carreaux céramiques de mur et de sol.

Accompagnés par Claudio Giannotti, responsable commercial de Pamesa en Italie, et conjointement à l’entreprise italienne Ime, les architectes ont découvert le showroom de Pamesa, une aire d’exposition avec des dizaines d’ambiances, des présentoirs de produits et des zones de travail propices pour le développement de tout type de projets. Une exposition où ils ont découvert les solutions céramiques les plus novatrices, comme Koncept, Eden et Tiles for You, que la firme a présentées au dernier salon de Cersaie.

Une visite où ils ont également eu l’opportunité d’expérimenter avec Pamesa Virtual Xperience, un outil qui permet que l’expérience du client dans le processus d’achat soit plus visuelle, moderne et immédiate. Pamesa VX comporte une vidéo 360º interactive que l’on peut voir depuis un quelconque dispositif (ordinateur, tablette ou mobile) grâce à des lunettes cardboard; un cube immersif qui montre à l’utilisateur différentes ambiances de réalité virtuelle et les projette à taille réelle, et un videowall touch, une nouvelle façon d’exhiber les collections à travers une série d’écrans de haute résolution.

Esta entrada también está disponible en: Espagnol Anglais

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